Grab to Give PHP50 Discount When You Ride to Polling Precincts on Election Day

4 years ago 0 Comments

Grab Philippines has launched its latest campaign that will help voters to cast their votes come May 13.

Dubbed as #OneDestiNation, Grab PH has partnered with the Commission on Elections (COMELEC) in its bid to address voter disenfranchisement and misinformation.

The said initiative, which is part of the #BetterEveryday campaign, will have two main goals: (1) to re-introduce the need to take part in the midterm elections; and (2) provide socially efficient access to the polls on the said date.

In a statement, select GrabCar units will have car stickers and flyers, and at the same time Grab PH, its pool of influencers, and its media partners will create social discussions via new media format.

At the same time, voters in Metro Manila and Metro Cebu can enjoy a PHP50 discount when they go to the polls using the GrabShare discount code ‘ONEDESTINATION’.

This campaign adds to Grab’s long partnership history with the government and non-government organizations, having already taken part in joint efforts with Philippine National Police–Highway Patrol Group (PNP-HPG) , Metropolitan Manila Development Authority (MMDA), the Land Transportation Office (LTO), the Land Transportation Franchising and Regulatory Board (LTFRB), the Philippine Drug Enforcement Agency (PDEA), and NGO’s like Philippine Red Cross (PRC) in the past.

Grab Philippines President Brian Cu expressed his concern on the number of misinformed and disenfrachised voters.

“Misinformed and disenfranchised voters are one of our top challenges in the Philippines during the election. As Grab, our role goes beyond providing safe, seamless, and reliable services to our customers, but to also cultivate a sense of community and unity among our fellow Filipinos,” Cu said in a statement.

“Starting today, select GrabCar units will be more than mere vehicles of transportation, but vehicles for educating our voters on how to be better informed and guided come election day. We will also engage our social media influencers and partners to help disseminate these vital information to the voters and help create an atmosphere of discussion, vigilance, and awareness. Now more than ever, we should work together as one solid unit in ensuring that the flames of democracy remains ablaze. Through our #OneDestination campaign–in tandem with the Commission on Elections, we aim to inspire every voter’s confidence and trust in our election process, and move the Philippines together, forward towards one vibrant destination,” he explained.

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